Client: Macu-SAVE

Services: PR, Social, Content

Losing your eyesight isn't inevitable as you grow older. Conditions that cause blindness in old age like AMD can be slowed and even stopped. There are a new range of naturally based daily remedies that can preserve your eyesight, and so maintain your independence as you age. Macu-SAVE is one of those products. Produced by British based innovative healthcare company, Zeon Healthcare, just one tablet a day can have huge health benefits, protecting the macula at the back of your eye and maintaining your vision.

Wordfluential has been working in partnership with Zeon to develop a content offering that explains the condition and how Macu-SAVE can help. It's a health issue of particular relevance to woman - the gatekeepers not just to their own health, but their parents. Our branded content campaigns targets female audiences on and offline in the channels and networks they use and enjoy.